• Betano will remain FC Porto’s Main Sponsor, with its branding continuing on the front of the first-team and B-team match and training shirts. For the first time, the agreement also includes the Women’s Team, where the Betano logo will appear on the sleeve. The FC Porto Betano partnership has been in place since 2021.
• FC Porto said the partnership has supported several club projects beyond shirt sponsorship, including the Inzone initiative and fan engagement activities. FC Porto CFO José Pedro Pereira da Costa said: “Betano has been a key partner through many important moments, and we are therefore delighted to extend our partnership until 2029.” Both sides said they will continue working together on community initiatives.
• Kaizen Gaming – the owner and operator of the Betano brand – said the renewal reflects the relationship built over the past five years, during which FC Porto won eight domestic titles. The companies will continue to deliver fan activations and expand social responsibility projects as part of the FC Porto Betano partnership. No financial details of the renewed sponsorship were announced.

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• Under the multi-year agreement, SBK branding will appear on the back of Millwall’s first-team shirts and on the team shorts during the 2026/27 season. The partnership gives the sportsbook a visible presence across the club’s matchday activities. It marks a new commercial relationship between the two organisations.
• SBK is the sportsbook brand of London-based technology company Smarkets, licensed and regulated in Great Britain. The platform uses prices from the Smarkets betting exchange and focuses on football alongside a range of other sports. The Millwall SBK partnership brings the brand to a Championship football audience.
• SBK is available through iOS and Android apps. The sportsbook also offers a Price Comparison feature that allows customers to compare its odds with those of other bookmakers. The company says its focus is on pricing, product and transparency.
• The agreement adds another football sponsorship to the betting industry’s portfolio ahead of the new season. Financial terms of the deal were not disclosed.

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• The proposed deal is worth up to USD 1.3 billion (ca. EUR 1.1 billion). It includes an upfront enterprise value of around USD 1.1 billion (ca. EUR 959 million) and a potential earnout of up to USD 200 million (ca. EUR 174 million). A separate management incentive plan is linked to future performance.
• Underdog operates daily fantasy sports and prediction markets. The company has around one million monthly active users, more than five million depositing customers and over 11 million registered accounts. IG said Underdog is the third-largest US prediction markets venue by regulated notional trading volume.
• Underdog generated around USD 466 million (ca. EUR 406 million) in net revenue in the 12 months to June 2026, up 21% year-on-year. The business also reported USD 46 million (ca. EUR 40 million) in Q2 2026 EBITDA.
• The IG Underdog acquisition would more than double IG’s US revenue and increase its US monthly active customer base by more than tenfold. Underdog will continue to operate as a standalone business after the transaction closes. Underdog’s CEO would report directly to IG Group’s CEO.
• IG expects the transaction to be broadly neutral for adjusted earnings per share in year one and accretive by year three. CEO Breon Corcoran said: “The acquisition of Underdog establishes IG as a leader in US prediction markets.”

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Argentina’s regulated online casino market is still expanding its game portfolios. Argentina game suppliers show clear differences in both catalog size and market reach across licensed operators. The latest analysis highlights which studios have secured the strongest presence in the country.

• On average, each supplier offered 98 games across the analyzed operators. Argentina game suppliers are still concentrated around a relatively small group of major studios.
• Pragmatic Play topped the ranking with an average of 353 games per operator. Games Global followed with 195 games, while Evoplay ranked third with an average of 137 games.
• The largest single supplier integration was recorded at Playbet. KA Gaming provided 844 games to the operator, the highest number supplied by one studio in the market.

To download the full Argentina data report, click here

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• Group revenue increased 5% year-on-year to a record USD 980 million (ca. EUR 850 million). Adjusted EBITDA rose 6% to USD 477 million (ca. EUR 414 million), while net income increased 11% to USD 241 million (ca. EUR 209 million). The company also reduced net bank leverage to 3.7x.
• Retail operations continued to drive the business. The Live and Historical Racing segment generated USD 575 million (ca. EUR 499 million) in revenue and USD 318 million (ca. EUR 276 million) in adjusted EBITDA, supported by record Kentucky Derby Week wagering, higher ticket sales, sponsorship income and stronger performance at Kentucky HRM venues.
• Online wagering also grew during the quarter. The Wagering Services and Solutions segment, which includes TwinSpires Horse Racing and Exacta, increased revenue to USD 178 million (ca EUR 154 million), while adjusted EBITDA reached USD 52 million (ca. EUR 45 million).  TwinSpires handled USD 634 million (ca. EUR 550 million) in wagers as Derby Week betting reached a new record.
• The Gaming segment reported revenue of USD 270 million (ca. EUR 234 million) and adjusted EBITDA of USD 133 million (ca. EUR 115 million). Results were supported by casino properties in New York, Indiana and Maryland.

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• Quarterly revenue increased 9.4% year-on-year to AUD 24.2 million (ca. EUR 14.8 million). Adjusted EBITDA rose 89.3% to AUD 4.5 million (ca. EUR 2.7 million), while the EBITDA margin improved to 18.5% and gross margin reached 68.5%. The company said it remains focused on its long-term targets of annual revenue growth, gross margin above 70% and EBITDA margin above 25%.
• Digital growth continued through new customer launches, including Stake.com and Dafabet.com.au. BetMakers also strengthened its commercial pipeline with agreements involving BetConstruct, ATG and an extended partnership with Evoke covering the William Hill and 888 brands. Executive Chair Matt Davey said: “That combination of sustained revenue growth and improving margins is exactly what we set out to deliver this year.”
• BetMakers Q4 FY26 also marked expansion into a new gaming segment. The company signed agreements with Bragg Gaming Group and Dreamstreak to integrate parimutuel-powered reveal games, while also launching its AI-powered BetStream streaming solution. GT Vegas returned to positive adjusted EBITDA after technology integration and cost synergies.
• Operating cash flow remained positive at AUD 3.2 million (ca. EUR 1.95 million) during the quarter, while unrestricted cash increased to AUD 15.6 million (ca. EUR 19.5 million). Management said recent contract wins and cost reductions are expected to contribute further in FY27, with additional guidance planned alongside the full-year results.

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• Net gaming revenue (NGR) increased 27% year-on-year to a record EUR 69.4 million, while total revenue rose 25% to EUR 64.4 million. Adjusted EBITDA climbed to EUR 5.8 million, more than double last year’s result.
• Spain remained the largest European market, with revenue up 25% to EUR 27.6 million. In Mexico, revenue reached EUR 31.8 million, while net gaming revenue grew 24% to EUR 36.1 million. Codere Online Q2 2026 also saw strong growth in the company’s other markets.
• Average monthly active players increased 12% to 173,000. The FIFA World Cup helped drive activity, with unique users up 56% versus the 2022 tournament and stakes reaching EUR 63 million.
• Codere Online ended June 2026 with EUR 62.6 million in cash and no financial debt. It raised its 2026 guidance to EUR 255-265 million in net gaming revenue and EUR 20-25 million in adjusted EBITDA. CEO Aviv Sher said: “Q2 showed even further acceleration and delivered our strongest quarterly performance to date.”

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• Group gross gaming revenue (GGR) reached EUR 4.31 billion, down 1.3% from a year earlier. Revenue (NGR plus revenue from other activities) declined 4.5% to EUR 1.78 billion, while recurring EBITDA came in at EUR 404 million, equal to a 22.7% margin. FDJ UNITED said tax increases across France, the UK, the Netherlands and Romania reduced revenue by around EUR 52 million.
• The French lottery remained the group’s largest business but had a difficult six months. Fewer high-value Euromillions jackpots and lower customer traffic during the spring heatwaves pushed lottery revenue down to EUR 1.02 billion. Excluding the long Euromillions jackpot cycles, lottery GGR still increased by 1.0%, while online lottery GGR grew 6.0%.
• The online betting and gaming business generated EUR 431 million in revenue, 7.4% less than a year earlier, although GGR was almost unchanged at EUR 702 million. France and the Nordic markets recorded growth, while the UK remained under pressure and the Netherlands showed signs of improvement during the second quarter. FDJ UNITED continues to report online lottery within its lottery division, so the group’s total online revenue is higher than the online betting and gaming segment alone.
• Adjusted net profit fell to EUR 180 million, while reported net income was minus EUR 16 million, mainly due to impairment charges and an exceptional tax contribution. Net financial debt remained stable at EUR 1.96 billion, and Moody’s reaffirmed the group’s Baa1 investment-grade rating.
• Looking ahead, FDJ UNITED expects both its lottery business and online betting and gaming division to deliver stable GGR in 2026, although revenue is still forecast to decline by a low single-digit percentage. Chairwoman and CEO Stéphane Pallez said: “The Group’s performance in the first half is still affected by higher taxation, alongside factors inherent to the lottery business.

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SEO benchmarking for betting-related keywords – Philippines – top operators in Q2/2026

1xBet leads the betting SEO ranking in the Philippines, setting the benchmark score of 100. Melbet follows in second place, while the rest of the operator field drops away quickly.

• Top performers: 1xBet ranks first with a score of 100, ahead of Melbet at 61. Betway follows in third with 38.
• Chasing group: BetOnline.ag reaches 27, but the next names fall into much lower scores. Betfair, Bet88 and Betfred remain far behind.
• Market spread: The ranking shows how concentrated betting search visibility is in the Philippines. SEO benchmarking for gambling sites – Philippines – top operators in Q2 2026 highlights a clear lead for 1xBet.

SEO benchmarking for casino-related keywords – Philippines – top operators in Q2/2026

Melbet leads the casino SEO ranking in the Philippines, also reaching the benchmark score of 100. Bet88 is the closest runner-up, but the gap between first and second is already large.

• Top performers: Melbet ranks first with a score of 100. Bet88 follows with 46, while Betway takes third place with 22.
• Center field: NetBet scores 20, keeping it close to Betway. Casino Plus and Betfair sit further back with low double-digit results.
• Lower rankings: Stake, 888casino, BetOnline.ag and 1xBet sit near the bottom of the casino chart. The casino ranking looks more fragmented than betting.

Please find more data and the methodology applied in the current edition of the OGQ Magazine. Also, find more content in our data section.

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• Under the agreement, NGX will integrate BETBY’s sportsbook, covering more than 500,000 monthly sporting events. The package also includes AI Labs, Betby Games with more than 40 esports titles, and BETBY Predictions, offering fixed-odds markets across sports, entertainment, finance, crypto, business and culture.
• NGX is one of Brazil’s established technology providers, focusing on compliance, security and regulated gaming. The company also operates in other Latin American markets, giving the partnership a broader regional reach. BETBY said the cooperation supports operators with scalable sportsbook technology and locally relevant features.
• BETBY will also provide products tailored for Latin American audiences, including esports titles such as eVaquejada and eFootVolley, as well as its Stories feature for mobile sportsbook promotions. The supplier said these tools are intended to improve player engagement and retention.
• Stefanos Karakidis, Director of Business Development at BETBY, said: “Their strong position in Brazil and deep understanding of the regulated market make them the ideal partner.”

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