Kerma Games has signed a distribution deal with Alea. The agreement brings Kerma Games Alea content to more operators through Alea’s aggregation platform. It covers slots, live casino and crash games, including titles linked to Snoop Dogg, Lil Baby and Sexyy Red.

• The Kerma Games Alea integration gives Alea’s operator partners access to Kerma’s growing casino portfolio. The studio is focused on entertainment-led content and celebrity IP. More celebrity collaborations are also planned.
• Kerma Games said it plans to release four new games per month. These releases will cover slots, live casino and crash formats. The company wants to build games around player attention, engagement and cultural relevance.
• Simone Bacchin, Head of Sales at Kerma, said: “The industry doesn’t need more games. It needs experiences players actually remember.” He said the Alea deal will help more operators access content that stands out in crowded casino lobbies.
• Alea connects operators to casino suppliers through one API integration. The company says its platform includes more than 23,000 games from over 170 providers. Through the Kerma Games Alea deal, Alea adds more celebrity-led and multi-vertical casino content to its network.
• Eduard Verdaguer, Partnerships Manager at Alea, said operators are looking for content that helps them stand out. He pointed to Kerma’s entertainment focus and its Snoop Dogg collaboration. Alea also expects more partnerships from Kerma’s upcoming content pipeline.

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