Winvia has partnered with Aston Villa Football Club to launch Aston Villa Villa Win, the club’s official prize draw competition. The deal is the first major B2B rollout of Winvia’s prize draw platform. It gives the club a new way to engage supporters.

• Villa Win offers supporters the chance to enter prize draws for Aston Villa-themed prizes and experiences. Winvia provides the technology and manages the competitions.
• Aston Villa said the platform creates an additional revenue stream that can support club growth and community projects. Francesco Calvo, President of Business Operations, said it will create new ways to engage with supporters.
• The partnership is an important milestone for Winvia’s B2B strategy. Gil Barel, Head of Strategic Partnerships and M&A, said the company believes the model can be expanded to other clubs and sports organisations.
• Winvia is a UK-based supplier of proprietary prize draw and gaming technology. In addition to operating its own brands, the company provides B2B platform solutions and white-label services to partners in the prize draw and online gaming sectors.

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